The Universal Life Church produced a Universal Textbook for newly ordained individuals, and I conducted a review of this to correct spelling and most grammatical errors back in 2004. From that textbook, is the following by the founder of the Universal Life Church, Rev. Kirby Hensley:
We are now a Universal Church. What do we mean when we say we are a Universal Church? We have churches all around the world. The sun never sets on the Universal Life Church. This is why we call it a Universal Church.
We have, within this church, a very liberal type of religion, but, we also have conservative types of people. I have never met a person that disagrees with our doctrine. We feel that our doctrine is universal. I believe that every living person is a part of the Universal Life. When they become conscious that they are part of Universal Life, they will look for people like minded. We are sure that the Universal Life Church is the one church that satisfies the most of people. We are now looking and studying to find a way that all people can come together and work for the good of all people.
A copy of this revised textbook is available for download.